The Future of the music industry

Discussion in 'General Discussion' started by Kurt Foster, Aug 28, 2018.

  1. Kurt Foster

    Kurt Foster Distinguished Member

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  2. audiokid

    audiokid Chris Staff

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  3. Kurt Foster

    Kurt Foster Distinguished Member

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    there was a pretty good interview with Shippen in the last issue of Tape OP
     
  4. eternalsound

    eternalsound Black-top!! Active Member

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    I had to stop watching after he said it's a great, exciting time for music. They will make their corporate projections because the corporations now monopolize music. Bands, are much extinct as pretty much every bar would indicate by not even having one anymore.

    I dislike when corporate music folk call the shots and set the game. This seems more like a pep rally political campaign to push the modern "industry".

    :)
     
  5. audiokid

    audiokid Chris Staff

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    I watched it through to the end, enjoyed it all.
    I like the sound of Spotify. I found their opinions on PT and iTB mixing interesting.
     
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  6. Boswell

    Boswell Moderator Distinguished Member

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    I managed to watch it to the end. If all the name-dropping had been edited out, it would have been more watchable and only half the length.
     
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  7. kmetal

    kmetal Kyle P. Gushue Well-Known Member

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    Watched it all. I'm already tired of hearing about transformer coupled conversion. Lol I want a tube coupled 768k converter.

    Anyone know what shippen meant by ''nested VCA" faders when he was talking about orchestral mixing?
     
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  8. Makzimia

    Makzimia The Minstrel Well-Known Member

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    I'm going to stand on my soap box again, look out :). As much as I hate being marginalised by venues who don't want to pay for live music and put on open mics for free music, at least a lot of them about, means people do come and listen to live music. Now if you're any good, you then have more chance when you launch into gigs of people knowing who you are, word of mouth, and coming along. I have witnessed that with young local acts where I currently live.

    While it is a long way from my gigging and touring days, it's keeping my hand in, and people do appreciate still my level of competency. I enjoy performing again, and with no pressure or expectancy, I get to play my own material all the time, and guess what?, people have started to sing along with my songs they remember words of :). The music industry won't change, we have to, and it's back to our roots, recording can be done by anyone, performing not so much.

    Tony
     
  9. kmetal

    kmetal Kyle P. Gushue Well-Known Member

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    Recording compentency has never been lower, and mixing is nearly impossible to nail in the avaetahe home environment. People have no idea of the use of mic position, or the luxary of a decent mic locker. You'll almost never hear someone using a baffle or blanket in a home recording, which is where they need it most.

    The difference between hitting record and practicing the art of recording are two different things. So while it can be done by anyone, it's by and large not done nearly as good as it could be. Many times the available tools for sound replacement aren't even implemented properly.

    Performing is by and large a ticket selling contest, and a bar tab contest at least from my experience.
     
  10. Makzimia

    Makzimia The Minstrel Well-Known Member

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    @kmetal Kyle you missed my point :). ANYONE can do recording, I never said they could do it well. If you can't perform remotely well, you'll get to hear about it, eventually admittedly, low bar there too sometimes LOL.
     
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  11. Kurt Foster

    Kurt Foster Distinguished Member

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    hey! "the record companies are throwing parties again. "

    the music business is just different now than it was even 20 years ago. it's going to be different than it is now in another 10 or 20 years. it's going to keep changing. grow or die. if you want to monetize your music, you need to find the market for it or find a need and fill it. business101.

    what seems to be working for a lot of artists is to sell digital downloads of their music with or without a record company and to play where ever they can for what ever they can get to promote the band in order to create a demand for the music.
     
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  12. eternalsound

    eternalsound Black-top!! Active Member

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    Really? Who'd buy a digital download? Who's actually "seeking" music to buy to begin with? Personally, unlike most here, probably, I don't really even listen to music anymore and buying it? The younger generations have absolutely no concept of ever buying music and about 0.00% interest in seeing a "band".

    Not to sound pessimistic :)LOL: - yea right), but we're just old and tend to still see things from our perspective.

    :)

    -Chuck
     
  13. Makzimia

    Makzimia The Minstrel Well-Known Member

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  14. kmetal

    kmetal Kyle P. Gushue Well-Known Member

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    Having recently discovered bandcamp, I've been buying music again after swearing off CDs in 2013. I actually biy CDs again too, usually at bargain stores for 3-5 bucks, since it's harder and harder to even get the master version of a song or album. With my nas drive and Plex I should be able to have my entire collection accessible
     
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  15. eternalsound

    eternalsound Black-top!! Active Member

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    Wow - I haven't bought anything in years myself. I just could never really get into anything post 12:59:59 December 31, 1989. It was all magic then, and before ..years before too. The era of the "band".

    One thing I noticed in the early '90's, watching rock cover bands, was that there were absolutely no more younger bands trailing in on then scene to join and continue the party. It was at that point I knew that this was were the "rock cover band" was going to historically cut off; at least where I am from.

    No one younger than me (48) would really ever care about a "band" ...a "rock" band anymore.

    Shortly after that time Lenny Kravitz released "Rock-n-roll" is Dead". It was, and the "band" was no more.

    I feel like saying "The End" :LOL:

    -Chuck
     
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  16. cyrano

    cyrano Active Member

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    Everything is being manipulated...

    Just learned that movie companies in China are buying up seats in the movie theaters to drive up the stats even when the public doesn't watch their stuff. It results in better stock values. You might think this is a Chinese problem. Happened in France too...

    The music industry has been dumping their stock in Spotify. I wondered why. Now it seems clear that's because Spotify is trying to pay musicians directly, cutting out the middle men...

    It was a record year for the music industry. Fourth year in a row. Despite that, they're still shouting that piracy is killing them. Not so, according to a hefty report by Citibank. But only 12% of the revenue is going to the people who created the music in the first place. Marketing takes up 36%...
     
  17. Boswell

    Boswell Moderator Distinguished Member

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    Sorry, K, I didn't spot this until today.

    I don't think "nested" is really the correct term. It should be more "heirarchical" or even "series". Take the example of a multi-miked drum kit. You could have the tom mics each feeding a sub bus through VCAs used for balancing up the toms. Another sub-bus could have the snare top and bottom fed through VCAs, and more sub-busses with the overheads etc. Each of the sub busses could then feed a stereo drum bus through their own VCAs so that the balance of the kit could be changed easily between tracks, or even between verse and chorus of a single track. The drum bus would be available at the main mix.

    VCAs are cheap in a DAW, so having them on every sub-mix gives almost infinite control of the balance of complex miking setups. Depending on the architecture and capabilities of the particular DAW, the overall effect would be similar to volume enveloping, except that the signal levels themselves are controlled dynamically. If that signal is fed to more than one process, the input to all the processes is changed by the same amount.
     
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  18. kmetal

    kmetal Kyle P. Gushue Well-Known Member

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    Thanks Boz. I was mentally mapping out my main writing session template the other night and I was stuck at the sub-busses as to wether I wanted to leave them at unity and mix with grouped track faders or not. VCA'S are seemingly the missing link allowing me to purely adjust the volume whilst keeping the rest of the gain staging in tact, so I can leave my busses at unity (to send to an external summing mixer, or print stems quickly) and still have full control over the VCA'S.

    Can't wait to try it out, thank you so much!
     
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  19. kmetal

    kmetal Kyle P. Gushue Well-Known Member

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    As far as the industry, I wonder of we will see any more world-wide sensations as we used to up until the early 2000's. From Elvis to Nirvana there always seemed to be a "band of the era". I think the current distribution methods have shone more light on more bands while diffusing the light on a single star. Artists like Adele refuse to adhere to a certain look or incorporate dancing onto her act, which wasn't commonplace. It seems like there's champions on each weigh class vs a champ ruling the music world. I wonder if we will see a return.
     
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  20. dvdhawk

    dvdhawk Well-Known Member

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    Less than 3 minutes at the beginning actually discussing the future of the music industry. I'm perfectly happy listening to 20 more minutes of someone's first foothold in the business and workflow, but did find the namedropping mildly annoying.

    I would certainly agree with their comments about committing certain sounds to "tape" early on and building around that signature sound - rather than wanting a 1000 options at mixdown. I feel like too many options often muddies the water and just ends up dilluting the original vibe that made the song 'work' in the first place. Kurt, I'm pretty sure you subscribe to that philosophy.

    I was struck by how oddly enthusiastic you seem to be about that part though - since just a few weeks ago you seemed to be saying anyone who self-published should expect 100% of nothing and fully expect their material (even though copyrighted) to be illegally downloaded the minute they put it online.
     

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