Oh man, this whole topic has me all bent out of shape lol.
respect as well, however,
The link I posted sounded common to the average home studio sound = overuse of plug-ins and DAW bus congestion (we need to finally coin a phrase for that sound

). Its time, wait for it....
I don't hear tremendous bass at all. To be honest, its not close to what I would call exceptional bass but then again, the song is about as bad an example as he could have chosen too.
I love bass and its been a life long mission to be the most bad ass bass mixer (in my own mind lol) on the planet! Thus, why I invested in the 120v rail Neos and a system that helps me phase it all in, really FAST! Gut reaction, hear it and nail it down before I start over processing it.
Now that I know this, maybe, in the next 20 years I might actually hit the big one lol. I wonder if I would be the first 77 year old fat to finally mix a good one. I can come back here and tell you all how to do it lol!
All these extra plug-ins are BS to me.
FWIW, here is my opinion on Waves.
I bought the Waves C4 multiband years ago, thinking that, and so many other pretty plugs would get me there. They look great but did nothing for the music! Ya, I was suffering from dilutions of pro tools studio/waves grandeur too. Like most of the populous.
It started out with Pro Tools, a mac, then Farms, then more DSP, then upgrades, then more upgrades, a new computer, endless research on compatibilities to a point I had about $40,000 just in software and never one thing to be proud of. Oh, but I knew my way around Pro Tools! Big deal...
All the plugs I bought never sounded better than the stock Pro Tools I had to start with. I should have never started reading all the crap on the DUC and listened to people I though had their $*^t together. At least I was rocking 18 years as a sampling guru, midi guru, and Rock guitarist on the AA circuit. I was a leader in the 80's around this part of the world, not a follower. But, what did I know about DAW's and the Pro Audio world. I was musician using this stuff on stage.
I got fooled by wordsmiths on all these forums.
Not until I realized the DAW is a sampler, did I start to put this all together. I already knew Samplers like the back of my hand. And I did know sampling did something undesirable to music. But, at the time, in the 80's, effects were the bigger deal back then.
What a supermarket for coders selling all this $*^t. The more I spent, the worse my sound got and this is what I hear here in his example.
The best bass I get is when it has the least amount of code attached to it.
I wouldn't waste a dime on all that nonsense today, even if I was broke, I know I would get a superior mix on a Stock Samplitude or Pro Tools any day of the week over someone which a folder full of all this imaginary colour.
I'll challenge anyone who cares to question this.
The Renaissance EQ was the last plug-ins I bought and shorty after those purchases, I cut my losses and put my $40 thousand dollar Pro Tools crap studio in the closet and moved on.
To the OP, you are lost in the world I described above.